da a embodies a change of status: from metal-mechanical industry to design
DA A was born within one of the oldest mechanical carpentry companies in Lecce, where components for earth-moving machines such as buckets, tanks, frames and arms, are shaped into their utmost form and produced. The typical process of metal-mechanical production (cutting, bending, welding, machining, coating and assembly), which are so closely connected to the virtuous history of the Italian industry, have undergone a modernising conversion over time thanks to the use of numerical control machines and robots. In 2016, a feminine element set foot in the company and gave life to da a, an ambitious and very bold spin-off, which started out with a cold and static material like metal and began using it to generate emotional, ergonomic and warm products.
da a is a visual and tactile experience, a synaesthesia that has attracted upon itself energies belonging to different sensory spheres and expressed through colours and shapes. Relaying on its strong genetic heritage of experience, it reinterprets the concept of "living the space" by creating a full-fledged indoor and outdoor furnishing collection, which combines aesthetics and industrial craftsmanship. Their corporate philosophy is endowed with a distinct sensitivity that through constant research offers furnishing solutions for domestic environment and contemporary gardens.
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