Laurameroni Design Collection represents an innovative reality, which has successfully outlined its own physiognomy within the crowded world of design, capable of realising solutions for customers who look for furnishings with strong personality and appreciate their perfect relationship between art and design. The tactile sense is essential to perceive a real value and consistency of products, realised through a fruitful collaboration between architects and skilled craftsmen. Laurameroni has the nature of an evolving project where every single element acts in creating unique and customised ambients where the philosophy towards the clients is simple and clear: “be different be unique”.

"For us, the true tradition of Made in Italy is to make products where the differentiation and uniqueness must prevail, the ability to combine tradition and originality, balancing craftsmanship and creative imagination, being in love with details and pushing always forward the research for innovation.

To do so we based our production on one simple but clear idea: our furniture is not the result of an industrial production, but yet the manufacturing process always has to involve a significant manual component to make the product unrepeatable in its distinctiveness.

All our collections have a significant manual component and our craftsmen combine different techniques, processes, and tools to obtain the best result. If the surface design is one of the distinguishing features of our hand-crafted furniture, the result wouldn’t be the same without the skilled cleaning and brushing techniques crucial to obtain the best effect on the surface".